Strategic Communications Leadership -
When You Need it Most
Fractional CCO Enabling Transformation, Change, and Growth
Sylvia Maldonado partners with CEOs, CHROs, and leadership teams as a Fractional Chief Communications Officer (CCO) to bring clarity, alignment, and momentum to moments of transformation, growth, or change. With 20+ years of global communications leadership across corporate, nonprofit, and high-growth environments, she steps in quickly to stabilize, elevate, and operationalize communications so leaders can focus on strategy and execution.
She helps organizations leverage the white space when:
✔ Communication is reactive, fragmented, or under-leveraged
✔ Leadership alignment is unclear or inconsistent
✔ Transformation is underway but not fully landing with employees or stakeholders
✔ Executive voice and narrative need sharpening
✔ Internal and external messaging are disconnected
About Sylvia Maldonado
Fractional CCO
✔ 20+ years leading communications through transformation, crisis, and growth
✔ Former Head of Corporate Communications (Americas, global organizations)
✔ Deep experience partnering with CEOs, CHROs, and executive teams.
✔ Operator mindset — not advisory distance.
✔ Emmy Award-winning communicator and strategist
✔ Former VP, Strategic Initiatives & Transformation at 50-year-old CPG business pre- and post-sale.
✔ Proven ability to translate complexity into clarity and action.
Services
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Regardless of size, every organization needs sharp communications strategies. From thought leadership, media relations and executive visibility, to transformation and change management communications, Sylvia serves as a trusted partner to bring leadership's vision to life.
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An organization’s positioning and story are its currency. Sylvia helps clients create messaging and narratives from the ground up or maximize existing frameworks to build meaningful connections with key audiences.
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The communications and corporate affairs functions are key drivers in an organization’s growth. Whether an organization is building a new function or has an established team in place, Sylvia serves as an advisor on structure, governance, resources and tools, and efficiency.
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Deliberate and focused coaching and mentoring are key catalysts for developing high-performing teams. Sylvia supports employees at every stage of the journey, from early career to senior-level leadership.
Outcomes
✔ Faster leadership alignment
✔ Clearer strategic storytelling across the enterprise
✔ Stronger employee trust and engagement
✔ Simplified, more effective communication systems
✔ Increased confidence in executive messaging and visibility
Testimonials
“I am pleased to recommend Sylvia for a leadership position in corporate communications. Sylvia was instrumental in shaping our company’s messaging during high change and transformation. She is a natural leader who fosters collaboration across departments.”
— Former CEO & President, Barry Callebaut Americas
“For anyone looking for one of the most strategic and smart communicators out there - take note! Sylvia is the best of the best. Period.”
— President, Storyform Studios
“Sylvia is a strategic and trusted advisor who brings clarity and focus to complex, high-stakes environments. During crisis situations, including the Covid-19 pandemic, she ensured communications were timely, transparent, and aligned - strengthening both organizational culture and stakeholder trust.”
— Vice President, Conagra Brands
Process
Sylvia combines a thoughtful approach with communications expertise to deliver results anchored in each client's operational realities, objectives, and vision. Her way of working is adapted to client needs and follows these principles:
✔ Embed quickly into leadership teams with minimal ramp-up
✔ Operate as a strategic partner, not an external advisor
✔ Focus on clarity, speed, and execution
✔ Bring a bias for simplification and decision-making alignment
✔ Build systems that continue working after engagement ends.
Engagements are typically structured as:
✔ Interim Fractional CCO leadership
✔ Transformation-specific advisory support
✔ Executive communications acceleration
✔ Team coaching and capability building
